WEB-sight. An Internet Consultancy that shows you where your website is going.


	Internet Consultancy: Getting the most from YOUR Internet presence

Is your website overwhelmed with graphics?

Every picture is worth a thousand words? Er, no. Not on the Internet. Research from across the pond clearly shows that this is not the case. And if a page takes too long to load:

YOU ARE ONE CLICK AWAY FROM OBLIVION.
Why? Well, the Internet does not work with websites that overwhelm you with graphics: it is text-based. Search Engines look for text. Apart from the fact that download times increase with more graphics files, it is CONTENT that determines the effectiveness of your site.

Flashing banner ads, pointless Flash presentations miss the point. So your site should use graphics as little as possible. Again, look at Amazon, Google, Yahoo and other popular sites and you will see that images are kept to a minimum.

But what about ADSL and Broadband? Well, that will reduce load times, but at the moment uptake is slow. 95% of people who have access to the Internet do not understand how this technology works. They will have to pay extra for a new modem and to install it. ADSL only benefits those people who regularly download large files or play games over the Internet. Casual visitors will see a benefit, but not much.

The main point is that visitors want relevant content. Graphics can be used to illustrate products or their features. If you need to display good quality images, put them in a downloadable book. Viewing your pictures then becomes the visitor's choice, not yours. If you get this wrong:

YOU ARE ONE CLICK AWAY FROM OBLIVION.
Of course there are plenty of sites that use graphics, but these do not tend to be business orientated. Fun sites, games sites and websites targeted towards the younger generations are rich in design, but they are also short-lived and rely upon the media to publicise them.

If you need a website that is designed from a visitor's viewpoint, instead of a designer's dream, read on. Then contact WEB-sight. Otherwise:

YOU ARE ONE CLICK AWAY FROM OBLIVION.
To find out more about how WEB-sight's years of Internet experience can help you, fill in the e-mail form or telephone 01746 763177.
Your website will soon be up to scratch and you will know where it is going.
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